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  • Writer's pictureTexas Limousin

Letter from the President, 2020 Review

2020 is finally coming to an end. For months when watching the news you saw how the world shut down, but as cattlemen, our day to day lives really didn’t change much at all. Though, that did not come without its own challenges. We’ve all had to adapt to churches going virtual, grocery deliveries, lots of online meetings and alternative livestock shows across the state.


For me personally, my business stayed open as we were deemed essential but, over the past year, I’ve watched as urban development encroaches my backyard and a record-breaking hurricane season entered the gulf. Every part of the state has seen its own challenges this year though, hurricanes may have hit the gulf coast, but wildfires and droughts are affecting other areas.


Through it all, we’ve learned that the road to success is adapting to circumstances. Over the past several months, the TLA board has pulled together and met virtually more than ever to focus on the positive and make decisions to help our breed move forward.


Part of that was relocating the TLA Lone Star Shoot-Out Show to the San Angelo Livestock Show on February 12. Even with the move, we’ve seen nothing but excitement and growth for the show this year and hope we can continue to see more involvement in the coming years.


With the cancellation of the Fort Worth Stock Show and activities (the sale and the annual member meeting), the association has a large obstacle to overcome. As an effort to move forward, the board is putting together our upcoming Texas Limousin Showcase sale on April 24, 2021.


The sale will be held at the Milam County Livestock Expo in Cameron, Texas and we are excited about the participation from breeders across the state. If you’re interested in consigning animals, please contact us by March 1.


Even with the challenges 2020 has brought, it’s exciting to see more folks stepping up and getting involved. Don’t forget to follow us on Facebook and Instagram and renew your 2021 membership fees to stay up to date on all things TLA.


Looking into the new year we have a lot to be excited about. I look forward to seeing you down the road, and pray that your family stays healthy and safe!


Matt Chachere, TLA President




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